Electric vehicle maker Ather Energy on Tuesday rolled out an "assured" buyback scheme, the first of its kind in the domestic EV space, for its 450X e-scooter model, which is set to hit the road next month. Besides, the Bengaluru-based start up, which is 34.58 per cent owned by two-wheeler market leader Hero MotoCorp, , also announced cutting prices of Ather 45Plus model by Rs 9,000.
Under the assured scheme, aimed at accelerating EV adoption in the country, Ather Energy will buy back Ather 450X e-scooter at Rs 85,000, at the end of three years, Tarun Mehta, co-founder and CEO, Ather Energy, said at a virtual press conference.
The company revised its subscription plans, offering more flexibility to customers, starting at Rs 125 per month.
Ather Energy has built its own li-ion bat ..The revised subscription plans now offer four independent packs that the customer can choose from based on their usage--Connect Lite (for all basic connected features), Connect Pro, Service Lite (periodic maintenance, roadside assistance and labour) and Service Pro (premium service experience), according to the company.
Ather has also made the charging at public charging points, Ather Grid, free till March next year, Mehta said.
"Our faith in our product line has allowed us t ..
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